Wales the brand
Welcome to the Wales brand website. It has everything you need to know about communicating the Wales brand. Whether you're talking to tourists, trading partners, students or the generally curious. This website will act as your guide. Start by viewing the
interactive brand story. Then explore the rest of the site to go deeper into the Wales brand
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It's one thing to understand the Wales brand, it's another to put it into practice. Take a look at some successful
case studies.
gallery of recent communications
It's like a gallery. But it's free to get in. And the work isn't in frames. See the
full gallery for hundreds of examples of creative work promoting the Wales brand, or click on each image below to view the most recent work added to the gallery.
A million of these leaflets were inserted into 8 national titles, including Guardian, The Telegraph and The Times
This piece of mail was sent out to those on the UK database who hadn't visited Wales in the past 3 years. It was part of the 'We Want Piers' facebook campaign
E-mail communication with contacts on the Visit Wales golf database
Wales' holiday magazine for UK and overseas markets